While we would love to create a budget for this project, we have opted to do this the freemium method because after all this is a nonprofit organization and one of our key objectives is to build wealth so that others can benefit from the pooled income.
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With that being said, the Cancer Services website and social media pages are the primary focus for our project. So, while there are free options available, should Cancer Services decide to redesign their website or opt into paid advertising on Facebook or Instagram, we have included some current estimates below.
Social Media
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Currently Facebook advertising averages at approximately $7.19 for every 1,000 impressions.
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The neat thing about paid advertisements through Facebook is that it allows you to set a daily budget to ensure that you don't overspend.​
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Advertising with Instagram currently averages around $6.70 for every 1,000 impressions.
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Website
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Wix is a free website design platform that provides free templates which are easy to use. Publishing a website is free with Wix. However, Wix charges approximately $14-$23 a month for a personalized domain and ad-free website depending on the plan you choose.
